Development / Prototyping / Digital Experiences / Concept development / Information architecture / Wireframing / Testing / Interface design /

Rent is the new black

Abstract

Digital experience di Revest, una piattaforma online di sharing economy nell’ambito dell’alta moda che mette in contatto chi affita i propri vestiti e chi cerca soluzioni alternative all'acquisto.

What we learned

Quando si progetta un prodotto che parte da pattern conosciuti, come un e-commerce di abbigliamento, è importante rendere visibili le differenze e aggiungere abbastanza friction da evitare che gli utenti vengano indotti in errore dagli automatismi.

Client

Revest

Year

2018

Revest è un servizio di noleggio on-line e con showroom.
Ci siamo occupati di creare tutta l’esperienza digitale, dal perfezionamento del servizio alla progettazione del sito, creando una UI semplice che lasciasse parlare gli abiti, i veri protagonisti.

L’esperienza disegnata è fluida, chiara e funzionale, mette in risalto le feature principali, come ad esempio il calendario, senza eliminare flussi più esplorativi che portano a conoscere il catalogo.

Il lusso vero è avere tutto a disposizione e sentirsi guidati grazie alle informazioni chiare e accessibili.

È stato importante evidenziare fin dalla home page che i prodotti sono unici ed è quindi disponibile solo una taglia

Durante il progetto abbiamo esplorato diverse animazioni

Abbiamo sperimentato diverse interazioni del calendario per evidenziare l’importanza della dinamica di consegna e ritiro

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